Logistics Management Assignment

Title: Logistics Management Assignment

Logistics Management Assignment

Objectives

1. Demonstrate a deep understanding of the logistic function concepts and theories as well as supply chain management strategies.

2. Demonstrate the ability to understand complex issues pertaining to supply chain integration and strategic supply chain partnership.

Assignment Workload:

This assignment is an individual assignment.

Critical Writing

The purpose of this assignment is to identify and apply Logistics and Supply Chain Management concepts/tools to suggest logistics performance priorities. For this purpose, you should search and review these companies through secondary available information. Think about how you can apply the concepts/tools that you learned in this course.

Write about logistics performance priorities for “Albaik” fast food restaurant chain in Covid 19 restrictions; explain why you have come to your conclusions:

In the context of Covid-19 restrictions, the top priorities for logistics performance at a fast-food restaurant chain such as Albaik would likely include the following:

Ensuring safety and compliance with public health guidelines: This would involve implementing measures such as social distancing, frequent sanitization, and mask-wearing to protect both employees and customers from the spread of the virus.
Maintaining adequate inventory levels: With the increased demand for delivery and takeout options, it would be crucial to ensure that the restaurant has enough food and supplies on hand to meet customer needs without running out of stock.
Streamlining delivery and takeout operations: With more customers opting for delivery and takeout, it would be important to optimize these processes to minimize delays and ensure that orders are fulfilled accurately and efficiently.
Prioritizing online and digital ordering: As more customers opt to place orders online or through mobile apps to reduce in-person interactions, it would be important to invest in digital infrastructure and capabilities to support these channels.
Enhancing communication with customers: With increased uncertainty and anxiety around Covid-19, it would be important to keep customers informed about safety measures, changes to store hours, and other relevant information to help them feel more comfortable and confident when placing orders and picking up food.

I have come to these conclusions by analyzing the current situation of how the Covid-19 pandemic has changed the way people order food and the need for safety measures that are now more important than ever. These priorities would help the restaurant chain to keep their customers safe and maintain their business operations while meeting the increased demand for delivery and takeout services.

The Answer must follow the outline points below:

1. Executive summary (1Mark, word count range 300-500)

Logistics performance priorities refer to the key areas of focus for a company in order to ensure the efficient and effective movement of goods and materials from point of origin to point of consumption. In the context of a fast-food restaurant chain such as Albaik, these priorities would include:

Ensuring safety and compliance with public health guidelines,
Maintaining adequate inventory levels,
Streamlining delivery and takeout operations,
Prioritizing online and digital ordering,
Enhancing communication with customers.

To achieve these objectives, a company would likely apply various logistics and supply chain management concepts and tools, such as:

Inventory management to ensure that there is enough food and supplies on hand to meet customer needs without running out of stock.
Distribution and transportation management to optimize the delivery and takeout processes and minimize delays.
Information technology and e-commerce to support online and digital ordering channels.
Supply chain visibility and traceability to monitor the movement of goods and materials and ensure compliance with public health guidelines.
Supply chain risk management to anticipate and mitigate potential disruptions and maintain continuity of operations.

Overall, a fast food restaurant chain such as Albaik would need to apply a combination of logistics and supply chain management concepts and tools in order to meet the increased demand for delivery and takeout services while keeping customers safe and maintaining business operations during the Covid-19 pandemic.

2. Background information (1Mark, word count range 300-500)

Albaik is a fast-food restaurant chain based in Jeddah, Saudi Arabia. The company was founded in 1974 by Sheikh Ahmed Al Basha and specializes in serving a variety of traditional Arabian foods, including its signature chicken sandwiches, sandwiches, and shawarma. Albaik also offers a variety of side dishes, desserts, and drinks. It is known for its family-friendly atmosphere and its commitment to using high-quality ingredients.

Albaik has grown rapidly since its founding, and currently has over 200 locations in Saudi Arabia and other countries. It is one of the most well-known and popular fast-food chains in the region. The company is also known for its strong commitment to community engagement, regularly hosting events and promotions to support local charities and organizations.

Albaik is also known for its unique and innovative approach to fast food services. It was the first fast-food chain in the region to introduce the drive-thru service, and it also offers a mobile app that allows customers to place orders and pay for their meals in advance. Additionally, Albaik has its own logistics and delivery service to deliver food to customers' homes and offices.

Overall, Albaik is a well-established and successful fast food chain in the Middle East region with a strong reputation for quality food and customer service. It has grown to be a market leader in the fast food industry in the Gulf region and is constantly adapting to new trends and technologies to improve its services.

3. Problem Description (1Marks, word count range 300-500)

The objectives of Albaik's logistics performance in the context of Covid-19 restrictions would likely include:

Ensuring safety and compliance with public health guidelines: This would involve implementing measures such as social distancing, frequent sanitization, and mask-wearing to protect both employees and customers from the spread of the virus.
Maintaining adequate inventory levels: With the increased demand for delivery and takeout options, it would be crucial to ensure that the restaurant has enough food and supplies on hand to meet customer needs without running out of stock.
Streamlining delivery and takeout operations: With more customers opting for delivery and takeout, it would be important to optimize these processes to minimize delays and ensure that orders are fulfilled accurately and efficiently.
Prioritizing online and digital ordering: As more customers opt to place orders online or through mobile apps to reduce in-person interactions, it would be important to invest in digital infrastructure and capabilities to support these channels.
Enhancing communication with customers: With increased uncertainty and anxiety around Covid-19, it would be important to keep customers informed about safety measures, changes to store hours, and other relevant information to help them feel more comfortable and confident when placing orders and picking up food.
Improving delivery time and reliability: With the increased demand for delivery services, it would be crucial to improve the speed and reliability of deliveries to meet customers' expectations and satisfaction.
Reducing operational costs: With the increase in delivery and takeout, it would be important to evaluate and optimize the logistics processes to reduce operational costs and increase efficiency.
Increasing customer satisfaction: By meeting the above objectives, Albaik aims to increase customer satisfaction by providing safe, fast, and reliable service, and by keeping customers informed about the current status of their orders.

All of these objectives are specific and measurable, and they will enable Albaik to improve its logistics performance and adapt to the new challenges posed by the Covid-19 pandemic.

4. Results by using the application of logistics and SCM concepts/tools that applied (1Mark)

To achieve the objectives outlined above, Albaik could apply a variety of logistics and supply chain management concepts and tools, including:

Lean logistics: This concept focuses on eliminating waste and inefficiencies in logistics operations, such as excess inventory, delays, and errors. Albaik could apply lean logistics principles by using techniques such as just-in-time inventory management, Kanban systems, and visual management to reduce waste and improve efficiency.
Six Sigma: This is a quality management method that aims to minimize defects and variability in processes. Albaik could apply Six Sigma methodologies such as DMAIC (Define, Measure, Analyze, Improve, Control) to identify and eliminate sources of waste and inefficiency in its logistics operations.
Capacity planning: By forecasting customer demand and determining the resources required to meet that demand, Albaik could create a capacity plan that enables it to optimize the use of its resources and reduce costs.
Transportation management: Albaik could use transportation management tools and techniques such as route optimization, carrier selection, and load consolidation to reduce transportation costs and improve delivery time.
Supply chain visibility: Albaik could use tools such as RFID, GPS tracking, and real-time data analytics to improve visibility into its logistics operations and identify potential bottlenecks and inefficiencies.
Collaborative planning, forecasting, and replenishment (CPFR): Albaik could apply this tool by working closely with suppliers to jointly plan, forecast, and replenish inventory, which can help to optimize inventory levels and improve delivery performance.
Inventory management: Albaik could use inventory management tools such as ABC analysis, EOQ (Economic Order Quantity), and FSN (Fast-Moving, Slow-Moving, Non-Moving) analysis to optimize inventory levels and reduce stockouts.
Safety Stock: Albaik could use safety stock calculation to ensure that the company has enough stock to meet customer demand even if there is an unexpected spike in demand or supplier delivery delay.

Overall, by applying these logistics and supply chain management concepts and tools, Albaik could improve its logistics performance and better adapt to the challenges posed by the Covid-19 pandemic.

5. References at least 5 to 7. (1 Mark)

Note: The Answer should be of each point in the range of 300 to 500-word counts.

Each point carries 1 Mark.

Use APA style of referencing

In case you have a similar question and need it answered for you just click Order Now. At Academizzed.com we have all the most qualified academic writers and tutors, for all your assignments, essays, case studies, discussion posts, project proposals, research papers, discussion posts, nursing assignments, admission essays, blog articles, and other forms of academic work.

Place your order